Analisa.io is a tool that utilizes artificial intelligence to offer Instagram and TikTok analytics for businesses of any scale. It provides free basic analytics and also offers subscription plans that cater to more advanced features like campaign reports, audience demographics, and follow authenticity audits. Its user base consists of direct-to-consumer (DTC) brands, small-to-medium sized businesses, marketing agencies, e-commerce companies, and social media companies from diverse industries. It’s important to note that the tool is independent of Instagram and TikTok, and utilizes its own proprietary technology and algorithms.